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16

2022

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08

Liad won many awards of "2022 Top 500 Chinese Brands" and "Huabu Award"

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The 16th China Brand Festival Annual Meeting in 2022 kicked off in Sanxiang. Leading domestic enterprises and industry pioneers gathered together to make suggestions for the development of Chinese brands and talk about the new future of Chinese brand development.

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The annual meeting of the brand festival released a series of heavyweight lists to promote a number of enterprises and individuals who have made significant contributions to the construction of brand power. With its strong comprehensive strength and surging brand vitality, Liad won the "2022 Top 500 Chinese Brands" and "Huapu Award.

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Behind the honor is Liad's brand adherence for more than 20 years.

Liad Group has been deeply engaged in the display field for 27 years, planting its initial heart and holding up the responsibility and responsibility of industry leaders: from 2016 to 2020, Liad has won the first place in the global market share of LED display products, the first place in the market share of small spacing products and the first place in the market share of indoor LED products for five consecutive years. The national brand image of "Liad, China Screen", "Liad, let the world see" brand concept deeply rooted in the hearts of the people.

From industrial layout to business development, every brand innovation of Liad adheres to the social responsibility of "strengthening the country, developing the industry and benefiting the people.

Casting national brand with excellent quality

Liad continuously improves the brand innovation and vitality, makes high quality become the gold lettered signboard of Liad's high-end manufacturing, and comprehensively constructs the ecological advantage and competitive advantage of Liad's brand.

As a service provider of visual effects for major political and cultural activities in China, Liad insists on serving the country with science and technology and rejuvenating the country with industry. He has successfully completed the 50th, 60th, and 70th anniversary celebrations of the National Day, the 2008 Beijing Olympics, the 2019 Wuhan Military Games, and the founding of the party. The visual effects (display) service and guarantee of major state events such as the series of events and the 2022 Beijing Winter Olympics.

Liad three technological innovation, leading the development of the industry. Liad insists on building a brand with quality, from the first LED full-color display product in China to the original and named small-pitch LED display technology, to the first promotion of Micro LED display technology, to the world's first Liad black diamond series Micro LED technology and products. Liad continues to promote product innovation and upgrading, so that more and more Chinese screens with independent intellectual property rights shine in the world.

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Liad is duty-bound to focus on social welfare, disaster relief and poverty relief. For more than 20 years, Liad has devoted himself to public welfare undertakings, paying attention to the social value of enterprises and transmitting social responsibilities. From the active contribution of donating money to aid students to the active assistance of epidemic prevention and control, Liad's "Siyuan Fanxing Education Fund" has donated more than 40 million yuan (including anti-epidemic disaster relief). More adhere to the technology to benefit the people, promote the industrialization of cutting-edge technology, let the world share the fruits of scientific and technological innovation.

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Explore brand innovation and empower brand development. Liu Yaodong, CMO of Liad Group, won the title of "Top 500 Chief Brand Officers of 2022 China" for his outstanding achievements in brand building and construction.

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In the future, Liad will continue to play a leading role in the demonstration of national brands, contribute to the construction of national brands in the continuous appreciation of brand image, system and value, and accumulate strength and energy for Chinese brands to go to the world.

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